Surfana is a surf school collective who host an annual festival at Bloemendaal in netherlands. From a full custom range of merchandise (see link attached) to everything related to the festival: site maps, posters, wrist bands, social campaigns etc. I've been designing the identity for the last 3 years aimed at their loyal followers and also attracting new visitors. The festival has been growing ad going from strength to strength, 2024 being their 10th anniversary. Each year the identity changes slightly, evolving from the year before. Here is a mashup of a few different elements from the past 3 years.
